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Social Media: Too Much Noise, Needs Filter

Started by Nick O'Neill · 10 months ago

Plurk has has sucked me in and with it has gone a lot of wasted time. It led me to the question: what is all this conversation about? Typically, you select people who have something interesting to add to the conversation or people that you already have a real-world connection with. My [.. ... Continue reading »

6 comments

  • Facebook does have a way to filter out newsfeeds though -- you can hear less about certain people and more about others.
  • @chasyaldora, it's not really an efficient filter though
  • Nobody needs to create any such service to filter the noise.

    Why?

    Because so very, very few need a filter for the noise in the first place.

    Think: how many people have a Facebook, Twitter, FriendFeed, and use a blog reader? Hell, how many have Facebook and any one of these other services?

    An incredible few. The general public isn't overloaded with information, and it's not really economical for someone to develop a technology and a business to filter all of these services when none of these services are mainstream, minus Facebook.

    The demand is just not there, not yet at least. We're just the crazy early adopters who have taken it upon ourselves to get immersed in the noise.
  • Well, I agree that filtering through social media can be tricky. Unfortunately I don't really have a problem with it.
    More to the point, thanks for introducing me to Plurk. =P I find it far more intuitive than Twitter. It has an awesome personality...
  • Hi, fully agreed.

    Filtering in the context of "social media" is actually twofolds: filtering "who you listen to" and filtering "what you're interested in".

    That's very different from traditional "keyword filtering" we've been used to in Google.

    One paradigm shift is that people have to depart from the idea of knowing everything towards focusing on the things that matter and actually manage their time & attention as a limited and high value ressource.

    We monitor, listen and engage as a team a large number of blogs in social media (that's how I got this post) and although there is still improvements down the road, we've made huge productivity gains in listening & engaging with the larger social media community:

    http://blog.ecairn.com/2008/05/29/monitoring-60...
  • I have to agree with the title. I had this discussion with early-apodters who say that get so much good info from microblogging, I come from the Search Industry and find that it takes too much of my time to get to the point. As inspiration some times it is interesting but it still can't compete with your targeted Google search.

    If we think a bit beyond social media and rather about how we get relevant and interesting information in the future, filtering is essential. I am sure some of the big guys are moving on this as we speak.

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