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Is Social Shopping the Next Big Thing? Venture Capitalists Think So.

Started by Nick O'Neill · 10 months ago

Caroline McCarthy has posted a couple articles over the past week about a number of social shopping sites that have raised new rounds of funding. As McCarthy wrote, StyleFeeder raised $2 million and then today ThisNext raised $5 million in a second round of financing from Anthem Venture Partn ... Continue reading »

17 comments

  • jptrenn

    1 year ago

    Thanks for providing that link!

    Yes, I would agree with you. Social shopping will probably take off sometime in mid 2008. Especially amongst teens and amongst women.

    The foundation of it will have to be organic though. No intrusive concepts like Beacon.

    You nailed it.
    reply
  • Seemantini Bose

    1 year ago

    Well social shopping has come forward with the promise of a satisfactory alternative to brick and mortar shopping. Though it has taken up speed but according to the latest researches there is a lot more to look forward to. I mean it has been seen that a negligible percentage of Internet users go for shopping and a more less population wants to repeat the experience of online shopping.

    I can think of some of the reasons though. Well, to start off with, most of the shopping portals have the problem with earning trust if the users. Most of the users are not sure weather their demand would be properly met by the portals or if they would get the product they ordered for in the right time and right place. The mode of shipment is one another big issue that has posed a problem in this respect. I mean their aren't many options for shipping and most of the portals charge a high sum for shipping. This is the reason why e-commerce is yet to gain momentum in Asia and most of the American sites are not doing good in the Asian
    continent.

    Then comes the cluttered layout of the portals...one can hardly find out the desired things. I mean c'mon there has to some way. And what can it be...? .. Let me know...

    Visit http://maketicklive.com/blogs/ for more updates on socials shopping

    What do you
    reply
  • Roger Wilks

    1 year ago

    Well, it's clear people are trying to populate this domain. But there seems to be different angles at getting into the market.

    Some people just like to window shop, be it online or in real life. I think sites like http://www.thisnext.com, http://www.kaboodle.com tailor to those people pretty well, since they let users aggregrate content to their website for browsing. It's almost like a virtual mall.

    But what about people who want to do research or talk in a community? That's where I think http://neighborhoods.ebay.com/ and http://www.buypile.com get a little more interesting. They almost provide a forum on various topics that people are interested in.. it's almost like how you'd get advice in real life about things you want to buy.

    Only time will tell which type of online shopping site becomes the most popular, although I feel like we'll have room on the internet for all these sites.
    reply
  • Marcus

    9 months ago

    I think so. Social Shopping offers unbias opinions about products which attracts a large audience including myself. I use alot of different sites but recently I started using shoppinggenius.org to look for deals and products. I usually find great deals there
    reply
  • Michal from mall and outlet

    8 months ago

    Thanks for providing that link for site
    reply
  • Donnie

    7 months ago

    Style Estate is a new website, right now its in the beta phase….. this website will enable you to show your house, rooms, bathrooms,……ect and also post the products included in your house. People can check them out and click on the products and it will take them to the store. Pretty neat
    http://www.styleestate.com
    reply
  • Vish J

    5 months ago

    Social shopping is a great idea. But only time will tell if this concept can hold the interest of people for long, as they are already busy spending considerable amount of time on other social networks such as Facebook. And once Facebook enters this domain, I believe it will have huge advantage over other 'purely' shopping purpose websites.
    reply
  • Wayne

    4 months ago

    Social shopping sites such as tribesmart are using the twitter api to give relevance and context to tweets on products which appear at random and are very short lived.

    Reviews and ratings generated by real users on social shopping sites, product related tweets which are fixed against specific products all help address the imbalance of power between big brand marketing budgets and the consumer.

    This common body of knowledge and experience means that people will make well informed choices based on the shared experience of other consumers of a product days, weeks and months after their purchase.

    This information is available online and also instore via iPhone applications and will mean fewer people in future buying products which don't live up to the marketing hype or which fail to offer real value.
    reply
  • Gold Trophies

    2 months ago

    Caroline McCarthy has posted a couple articles over the past week about a number of social shopping sites that have raised new rounds of funding.
    reply
  • Baby Clothes

    2 months ago

    Facebook has clearly stated their intent to get involved with the social shopping market by providing developers access to their existing payment system: wallet.
    reply
  • Silk flowers

    2 months ago

    I would argue that most of these sites are going to crash and burn because they are missing one key component: sizable communities.
    reply
  • Fabric Shop UK

    2 months ago

    Caroline McCarthy has posted a couple articles over the past week about a number of social shopping sites that have raised new rounds of funding.
    reply
  • Furniture Packages

    2 months ago

    This news emphasizes the increasing popularity of social shopping with venture capitalists and rising expectations of a future social shopping boom.........
    reply
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    2 months ago

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  • Table Lamp

    2 months ago

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    2 months ago

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  • Tom

    1 month ago

    It's interesting reading posts about social shopping, particularly as this was written a little while ago now. Do you think the current recession has effected the takeup of social shopping? People aren't really in the mood for buying new stuff at the moment.

    Another site which is running in the UK is http://www.naturalbornshopper.co.uk. It's take on social shopping is slightly different again, allowing users to create pick lists of items they like. Then if any items are bought from these lists by other members of the community the list owners get commissions from sales generated from these lists.
    reply

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