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Good Social Media Equals Good Customer Relations.

Started by Nick O'Neill · 10 months ago

Marshall Loeb over at Fox Business recently posted an article including an interview with Dan Backus about how businesses can improve customer relations using social media tools. His comments are insightful and helpful but seem to be focused on a market research vein of thought, which is fine.
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1 comment

  • Tanner Hobin

    1 year ago

    Great post Nick! I'd like to add the consumer to consumer conversation that most companies seem to neglect. These C2C conversations represent an opportunity for companies to listen for once and put a personal face to their consumers, essentially the reverse of companies using social media to put a face to their business. This strategy also represents an opportunity to reveal high profile brand advocates and begin building mutually beneficial relationships through social media.
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