DISQUS

DISQUS Hello! Social Times is using DISQUS, a powerful comment system, to manage its comments. Learn more.

Community Page

Social Times

Jump to original thread »
Author

GlamApps Justifies BuddyMedia’s Appvertisement Model

Started by Nick O'Neill · 7 months ago

Today, Glam media announced the launch of GlamApps a service for advertisers to generate interactive content that publishers can leverage to generate revenue. The service also leverages OpenSocial, expanding the service to one of the largest blog networks on the web. Rather than have publisher ... Continue reading »

2 comments

  • lazerow

    7 months ago

    Thanks for the mention Nick. I've been very clear about my vision for more than a year now. The opening of the social nets provides unprecedented access to consumers for brands. The single best way to reach them is by engaging them with something that brings value to them. The app is the new ad unit. If you can engage a user as a brand (real engagement and not just light engagement), you can turn social networkers (faceless) into real social brand loyalists. We're seeing tremendous results w/ our 40+ clients and have some huge news coming down the pike that I'll keep you abreast of. Very exciting times for our industry.
    reply
  • RonRobinson

    7 months ago

    Hi Nick, thanks for reporting on this. I am developing a social network for women who are interested in learning more about beauty products. Advertising was not going to be a major contributor to my revenue model but as I learn more about the use of appvertisements, I will reconsider this approach. Thanks.
    Ron Robinson
    Founder, beautystat.com
    reply

Add New Comment

Returning? Login