Useful interview - there are some social app developers that I will be forwarding this on to.
art
· 1 year ago
CPMs on socialsites are driven by two main ingredients. The audience and the ads presented. makes sense, no? The strongest CPM's occur where care and thought is given to the brand presented. Too often we see the jiggly warning banners that advise you are experienceing a security situation. Blah. Only visitors clicking on these parasitic ads are troglydytes. The other ad variety most often found are the text link ads. Again, these miss the target by a mile. thank you for posting the truth, Neil!
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The audience and the ads presented. makes sense, no? The strongest CPM's occur where care and thought is given to the brand presented. Too often we see the jiggly warning banners that advise you are experienceing a security situation. Blah. Only visitors clicking on these parasitic ads are troglydytes.
The other ad variety most often found are the text link ads. Again, these miss the target by a mile.
thank you for posting the truth, Neil!